Agricultural Biotechnology Education and Outreach Initiative - Experimental Study to Test the Efficacy of Educational Materials (CFSAN)

Generic Clearance for Quantitative Testing for the Development of FDA Communications (CFSAN)

Appendix B - GMO Crops Video Storyboard

Agricultural Biotechnology Education and Outreach Initiative - Experimental Study to Test the Efficacy of Educational Materials (CFSAN)

OMB: 0910-0865

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OMB No. 0910 - 0865

Expiration Date: 02/28/2022

GMO CROPS

HAGER SHARP for FDA

What GMO crops
are grown and
sold in the U.S.?

VOICE OVER: What GMO crops are grown and sold in
the U.S.?
Open on photo-realistic image of corn speaking.

VO: Well, there’s corn, like me,...
Corn animates.

OIL

sugar

VO: ...soybeans, canola, sugar beets, and cotton.

VO: Typically, we’re ingredients in packaged foods.

Corn drops away revealing soybean behind it, soybean drops off
exposing canola, etc., showing all the crops in succession.

The cotton from the last scene drops into an oil bottle. Corn,
soybean, canola, and sugar beet follow.

The scene expands to show various food packages wipe off the
screen.

VO: GMO alfalfa, corn, cotton, canola, and soybeans...
Mentioned GMOs animate on screen.

2

VO: ...are used as animal food.
Cow, pig, chicken, and fish animate against the backdrop of crops.

HAGER SHARP for FDA

VO: And while you won’t find many GMOs in the
produce section,...
A set of binoculars locate an empty shopping basket.

www.fda.gov/feedyourmind

VO:...there are versions of GMO apple, summer squash,
potato, and papaya in a few markets.

VO: Feed your mind with more GMO knowledge on
FDA’s website.

Apple, summer squash, potato, papaya fall into a bowl.

Title card animates. Corn from the opening scene comes back to
wave goodbye.


File Typeapplication/pdf
File TitleGMO_Crops_Storyboard_v5
File Modified2019-12-11
File Created2019-11-13

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